It’s easy, even satisfying, to completely immerse yourself in your career or business until you realize the demands have risen so high that you’ve lost all control of your life. Out-of-the blue, a moment happens for everyone when it’s clear you don’t need to be in control. You need a plan to be in-charge. That moment can happen at any age.

In Cheryl’s environment among some of the world’s beacons for branding, she realized her language had to speak in a language that her bosses could not only understand, but embrace. No blueprint existed.

She realized she needed to create her own truth and convey it in a known language because what remains constant even today is that every organization has its own language. The question is: ‘do you know your language in the midst of that organization?’

Personal branding is a discovery process of an individual operating language that is both art and science to identify your truth and develop a plan.

It is a proven tool that every individual should embrace at least once in their life knowing some of the discovery components will always remain a part of your functioning process.

Personal branding isn’t a logo, headshot or social media page alone. It’s a process of destiny and determination; overcoming distractions, and making disruptive decisions for the good of your life, career, or community. It is negotiation power!

What emerges for individuals who live the Art of Personal Branding– whether starting out, starting over, or trying to find a greater compass for success, achievement, and purpose—is negotiation power and greater life satisfaction!

PRE-ORDERS COMING SOON in 2018!